Everyday grocery shopping could sound like an almost automated activity, but the choices made when selecting one particular store, getting the same products and brands every time, or trying to get out of our comfort zone and look for healthier, edgier alternatives, all these behaviours have a reason behind, and become driven actions by different …

Dental treatments during pregnancy need special considerations to prevent the mother and the fetus from future complications. Due to the use of local anaesthetics, is advice to wait after the second trimester. The Effects Of Local Anesthetics On The Fetus Some women are more likely to contract a disease through the second trimester of pregnancy, …

When creating a marketing campaign, the message for the targeted market needs to be shaped according to consumer personality and behaviours. In this way, it’ll be more likely to get a positive, personalized interaction through the channels selected specifically for that segment, and lead them to become potential buyers, that will turn their loyalty to …